We believe that humans crave connection.
That reality informs what we create and how we create it.

Fort Worth didn’t need another creative agency. What it needed was a group offering a counter-narrative and representing the corporate counter-culture. General Public seeks out brands that are doing something different in the marketplace and works to empower their effectiveness by giving language to what truly sets them apart.

We rely on proven processes predicated on messaging before design and exist to be the avant-garde in a conservative creative market. Find us just south of downtown, redefining what brands look and sound like in Fort Worth and beyond.

  • General Public Shaina Swindle

    Shaina Swindle


  • General Public President, Joey Swindle

    Joey Swindle

    Brand Strategist & Creative Director

Let’s Get To Work.